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Transcription Just Got a Lot Smarter: Introducing Verbit’s New Brand


Making the decision to rebrand your company is not an easy one. Doing it right requires significant thought, time, and energy. It also comes with a fair amount of pressure to a deliver a new look that exceeds all expectations and retains the essence of who you are.

So why did we do it?

Verbit began just two years ago with a mission to revolutionize the transcription and captioning space. This traditionally manual industry presented an incredible opportunity to introduce automation and greater speed, with artificial intelligence technology.

While that mission remains the same, a lot has changed since November 2016. We’ve grown from a trio of co-founders to a team of sixty people and counting. We’ve moved to a brand new office in the heart of Tel Aviv, with two additional offices in Kiev and in New York City. We’ve grown our customer base to over one hundred happy clients, and we’ve generated millions of dollars in revenue.

On the product side, we’ve developed state of the art speech-to-text technology that generates the most detailed and accurate files, thanks to smart, self-learning algorithms that continuously improve the precision of our transcripts and captions.

From day one, we set out to be the smartest transcription and captioning solution on the market. That’s our secret sauce. And that’s how we came up with our new tagline that encompasses what we’re all about: Transcription just got a lot smarter.

Read on to get to know us a bit better!

Who we are

We harness the power of artificial and human intelligence to provide the smartest transcription and captioning solution. Our customized technology is built on adaptive algorithms and generates the most detailed speech-to-text files to provide over 99% accuracy, delivered at record-breaking speed. Our smart AI technology supports on-demand CART services for real-time results.

What we do

We help make organizations smarter, using our innovative AI transcription and captioning technology. Why should an organization compromise on best-in-class speed or accuracy? We give the best of both, for the lowest cost.

So what’s with the little “v”?

Context isn’t just about words, it’s about what’s in between them too. Adding complementary information enriches the value and, when it comes to transcription and captioning, boosts the accuracy to near-perfect levels.

That’s the Verbit advantage in a nutshell. Our automated speech recognition technology is based on three models: linguistic, acoustic and contextual events. The latter is the real difference-maker, incorporating current events, latest news, and updates into the adaptive cycle to guarantee the highest transcription and captioning accuracy.

In short, the “v” represents the added value that Verbit’s solution provides, on top of just simple transcription and captioning. We go further by adding granular, detailed data to provide the best possible quality at the fastest speed, for the lowest cost.

Our Promise

At Verbit, we don’t stop at simply converting media files to text. We strive to help organizations maximize the potential of their audio and video files by making the information within searchable, accessible and actionable.

What we deliver

Dramatically lower costs: Automating the process ensures up to 50% reduction in operating costs

Enhanced customization: Adaptive technology is 100% personalized, according to your specifications

Record-breaking speed: Artificial and human intelligence deliver results 10x faster than the competition

Unparalleled accuracy: Adaptive, self-learning algorithms guarantee 99%+ accuracy

What’s next

The next generation of transcription and captioning is here, and it’s powered by smart AI. Verbit is on a mission to lead the way in speech-to-text technology and shape the future of the industry with disruptive technology. We’re redefining the way organizations utilize their audio and video assets to provide our customers with the tools they need to be efficient, profitable, and, above all, smart.

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Why AI Transcription is a Court Reporter’s Secret Weapon

The Role of the Court Reporter

Court reporters provide the indispensable service of a real-time record of depositions, hearings, and trials. Using various technologies, they compile a written, verbatim record of every word that is uttered during a legal proceeding.

Court reporters are especially crucial for depositions, in order to capture the details of testimony as a case unfolds. This is particularly significant in cases where a witness’s testimony is a central component of an attorney’s argument.

Having a detailed, word-for-word record allows the lawyer to perform a thorough cross-examination. If the transcript is absent, incomplete, or inaccurate, the witness can either forget their previous account or manipulate it, leaving the lawyer in an unfavorable position to prove their point.

Transcripts are an invaluable tool for lawyers to uncover the truth of events that took place and obtain a just result. A court reporter is much more effective in this regard than an unclear audio recording, as having access to a written record allows attorneys to target specific words or phrases that are pertinent to their case and then revisit them in greater detail at a later date.

The Benefits of AI Transcription

There was a time when almost all courts across the country provided a professional court reporter to maintain a faithful and detailed record of all proceedings. However, a shortage of reporters has left many legal professionals on their own when it comes to obtaining accurate transcripts of courtroom events.

AI transcription has the potential to rescue court systems from their chronic backlogs by filling in the gaps. When applied to automated speech recognition (ASR) technology, AI improves speech-to-text engines to the point that they can transcribe jargon-heavy legal proceedings highly accurately.

The best results come from solutions that leverage the power of human intelligence as well, as the automatically produced transcripts are then reviewed and edited by professional transcribers to ensure the highest level of accuracy. Moreover, any corrections or enhancements are then fed back to the ASR via adaptive algorithms, allowing the technology to constantly improve.

An AI solution delivers significant operational benefits for court reporting companies. Automating the transcription process dramatically reduces turnaround time to receive completed texts in days or even hours, a feat that was previously completely unheard of.

A solution that combines artificial and human intelligence also substantially decreases operating costs by shortening critical processes, allowing organizations to save time and money, and scale their businesses by pursuing new opportunities. Lastly, advanced technology also enables customized template options, to eliminate the need for time-consuming manual formatting.

Evolving Technology

The profession of court reporting has always been intrinsically connected with technology and has consequently evolved as the legal technology has changed. But, while the benefits are exciting, it’s important to note that skilled professionals are indispensable as monitors of technology. There is simply no replacement for human judgment.

Just as court reporters once traded in quills and inkwells for stenotype machines, AI-enabled transcription and voice recognition software represents the next frontier in reporting tools. These technologies are designed with simplicity and ease-of-use in mind to ensure a smooth transition and quick adoption.

By simplifying processes and optimizing workflows, AI-based legal transcription software represents a vital tool for court reporters. Going forward, those who become well-versed in the latest technologies are poised to become invaluable resources for all levels of courts as well as for the legal system at large.

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